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Raising the Consciousness of the Entire People Against Drugs
Brief Introduction: China regards it as a fundamental and strategic task to raise the consciousness of the whole nation concerning the fight against drugs, and carries out extensive and deep-going drug prevention education among all the people.

The key to drug control work lies in arousing the consciousness of the general public.
Governments at all levels attach great importance to publicizing the dangers of drugs, and formulate plans every year to carry out drug prevention education to persuade the public to turn their backs on drugs. Local drug control departments often carry out education, publicity and consultation activities concerning the dangers of narcotics and the anti-drug laws, using the news media -- newspapers, radio and television programs, and by other methods appealing to the general public, closely cooperating with the departments of publicity, culture, radio, film and television, and press and publications. The NNCC Office and its local branches have also opened special telephone lines providing advice and information on drug-related issues. Yunnan and some other provinces and cities have started periodicals and opened web pages on the Internet in this regard. Every year on June 3, the commemoration date of Lin Zexu's burning of opium stocks in Humen beach, Guangdong Province in 1839, and on June 26, the International Day Against Illicit Drug Trafficking and Abuse, local governments organize large-scale activities to publicize the dangers of narcotics. As drug taking is a major channel for the spread of AIDS, during the period of the World AIDS Day on December 1 every year, public health departments organize publicity activities, with the theme "refuse drugs, and prevent AIDS."

From May to July, 1998, the Chinese government held a two-month national exhibition on drug control. A total of 1.66 million people from all walks of life, including Chinese state leaders and young students, visited it. The exhibition provoked strong repercussions, and exerted a far-reaching influence. The NNCC also turned the contents of the exhibition into a Wall Map of the National Exhibition on Drug Control for distribution throughout the country. It also organized half-year itinerant exhibitions throughout China, at which a total of over 166 million people received education directly. The success of the national exhibition on narcotics control brought China's publicity level in this regard to a new stage, and played an active role in raising the consciousness of the entire people about the drug problem, giving a boost to drug control work in an all-round way.

The Chinese government attaches special importance to drug prevention education for youngsters. Special provisions aimed at protecting young people from drugs are included in the Law of the PRC on the Protection of Minors issued at the 21st meeting of the Standing Committee of the Seventh NPC in 1991, and the Law of the PRC on the Prevention of Juvenile Delinquency issued at the 10th meeting of the Standing Committee of the Ninth NPC in 1999. In pursuance of the guideline of paying special attention to education on narcotics control and prevention among youngsters, governments at all levels take the education of primary and middle school students as a basic part of narcotics control work. In 1997, the State Education Commission (SEC) and the NNCC issued a notice stipulating that drug control education as an integral part of education to improve people's cultural quality should become formally part of the program of ethical education in primary and middle schools, and that anti-drug education should be carried out in diverse forms and with definite aims in view in colleges and universities and primary and middle schools. The NNCC and SEC have jointly compiled a series of anti-drug education pamphlets for students. The CYL has also developed a variety of colorful activities to publicize the dangers of narcotics among young people, and mobilize them to fight against drugs. Many provinces and autonomous regions have unfolded the drug prevention education activities mainly for youngsters. In 1999, according to the requirements of the NNCC, drug control departments at the county level and above established communication centers of drug prevention education in 24,223 primary and middle schools to directly guide the work in schools.
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